London is the centre of the design world every October, and this year is no exception. Decorex, one of the industry’s most prestigious events, will once again take place at Olympia London from 6–9 October 2024. It’s where the design community gathers to showcase the latest trends, innovations, and collaborations that shape interiors across the globe.It brings the entire industry together under one roof, offering designers an opportunity to immerse themselves in new trends, innovations and collaborations, connect with top suppliers, and gain insight from talks and workshops. This year, we’re thrilled to be a part of the excitement with our own exciting launches to share. So, as Decorex 2024 fast approaches, we’re giving you an exclusive preview of what to look forward to at the event this year.
What to expect at Decorex
One of the event’s biggest draws is its programme of Design Talks featuring over 85 guest speakers covering everything from innovative design and AI to sustainability and conscious design.The exciting programme will run throughout the four days of the show in Decorex’s purpose-built seminar theatre. It’s an excellent chance for visitors to gain insights from industry leaders, explore emerging design trends, and engage directly with some of the most influential figures in the field. This year, the seminar theatre has been expanded to accommodate growing interest.
Visitors can also engage directly in the creative process through the Making Spaces workshops, a series of hands-on sessions designed to highlight craftsmanship, and offering a fascinating opportunity to learn from skilled artisans and gain insight into the craftsmanship that defines high-end interiors.
The other key highlight is the unveiling of the latest products, collaborations and unique collections, giving you the first look at what’s emerging in the world of interiors. Whether you’re looking to source products for a new project or simply want to be inspired, this is your chance to see what’s next in high-end design. As you explore the many new offerings on display, we are excited to unveil three key launches of our own at Decorex this year that we believe will inspire and impress.
New velvets, exclusive fabrics by the metre, and a new trade membership
As Decorex 2024 approaches, we’re giving you an exclusive preview of the exciting activity that we are planning this year. Visually, we can promise a beautiful, sensory experience centred around seven stunning new fabric designs created in collaboration with V&A. Building on from the wonderful Threads of India collection, previewed last year at Decorex alongside the V&A Licensing team and launched to our customers at the start of 2024, we will be showcasing the next chapter in this exciting design collaboration.
Once again we are taking the rich artistry of Mughal and Indian textile design as our inspiration, bringing historic motifs and patterns into contemporary interior design. Think rich, yet soft colours, intricate detailing, and the sumptuous feel of velvet — perfect for layering prints and adding luxurious texture to your interior spaces.
Each design in this collection is a tribute to India’s decorative heritage, blending beautifully with contemporary aesthetics. From bold statement pieces to subtle touches, we know that these beautiful velvets will offer a myriad of opportunities to infuse upholstered furniture with both beauty and a unique design story.
For those attending Decorex, this is your chance to explore the collection in person, feel the richness of the fabric, and to see how heritage-inspired design can be used creatively in today’s interiors.
We’re also excited to introduce The Upholstery, our exciting new membership exclusively designed for interior designers and other design professionals. If you are working as a professional interior designer, stylist or architect, we’d love to hear from you. To find out more, please click here.
Alongside these specific launches, we’ll also be making our mark as a fully-fledged fabric company, as we make our exclusive fabric designs available to purchase by the metre, both online and in showrooms. Taken together, all of these exciting developments reflect our ongoing commitment to bringing beauty, craftsmanship, and personalisation to the forefront of your interior projects.
We can’t wait to share these exciting innovations with you at Decorex 2024. If you are attending, come and visit us at stand E63, to explore our beautiful new fabric collection. And, of course, if you are not working as a professional interior designer, and are simply looking to find inspiration and something exquisite for your own home, be sure to stay connected. Make sure you are following us on our social platforms, and sign up to our newsletter to be among the first to see our new offerings in full.
While Decorex is a firm fixture in the calendars of interior professionals, regular visitors are also welcome. If you are still thinking about attending Decorex this year, you can find more information and purchase tickets here.
Images from Decorex 2023 are courtesy of Decorex.